Japan Shimadzu to develop low-cost analytical instruments will enter the Chinese market for sales

Shimadzu Corporation will develop inexpensive analytical instruments for emerging economies and will begin sales in China from this fall. The company simplifies product features and purchases parts locally, which can be up to 70% cheaper than instruments sold in developed countries such as Europe and the United States. The instrument will be sold primarily to local companies and inspection agencies, with the goal of expanding market share in emerging economies.

According to Shimadzu Corporation, high-sensitivity analytical instruments that can be used by developed countries to check for impurities in pharmaceuticals are in great demand. In emerging economies, analyzers are used in quality management and other testing applications, so if they are not high-sensitivity, they can respond. . Shimadzu's equipment introduced in China responds to China's environmental protection regulations and other standards.

Low-cost instruments for emerging economies will be developed at the base in Shanghai and mass produced at the Suzhou plant. Shimadzu will first introduce an atomic absorption spectrometer for analyzing heavy metals in China. After the spring of next year, it will introduce liquid chromatographs and new gas chromatographs that analyze the composition and content of chemical substances.

It will also be sold in India and Brazil. In terms of price, the liquid chromatograph is expected to cost about US$10,000, and the gas chromatograph is expected to sell for about US$8,000. Both prices are only about one-third of the similar products sold in developed countries. To reduce costs, more than 90% of parts will be purchased locally.